Expanding Existing Distribution Networks
The Brief
Our client, a UK based industry leader specialising in measurement sciences, frequency referencing standards and calibration equipment for over 50 years, needed to expand into new potential markets.
The Project Requirements
- Expansion of existing distribution networks to promising markets for increased market penetration.
- Work closely with client’s teams to understand their unique offering & product range, and leveraging our technical expertise to maximize their market potential.
- Comprehensive support in navigating local market with a 360 degree approach ensuring cross functional expertise in sales technical, commercial, regulatory and compliance aspects to ensure maximum wins.
- To increase sales revenue of the client to meet their internal growth objectives.
Transforming requirements to reality
Momentum from the start
We activated our connections that supplemented & supported the client for expanding their existing distribution network into one of the largest growing Asian Economy.
We worked through a reputed local distributor to zero in on a prestigious customer in the local market.
Strong customer relationships
Deep engagement with customer teams for understating the needs for the project and responding to their techno commercial queries with the support of client.
Our local market specialists facilitated strategic discussions with cross-functional teams across all levels, including Engineering, Procurement and Finance to secure the deal.
Collaboration with feedback loops
We gained valuable specific inputs from the customer and ensured the perfect and timely alignment of clients technical products by working closely with both teams.
Established a mechanism of feedback loops to get regular insights from clients teams to optimize strategy.
RESULTS
15%
INCREASE IN COMPANY REVENUE
- To expand the reach of our client for supply of their specialised aircraft components.
- To understand precise component and technical specifications of their product.
- To navigate through connections of local distributors to reach out to prospective customers.
- The components had to meet rigorous aerospace and military compliance regulations, both in terms of materials and performance.
- Capability of alignment with stakeholders to close the deal for techno commercial working through tender.
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