While often used interchangeably, business development management and sales management are distinct disciplines with different focuses and objectives. Understanding the nuances between the two can help businesses optimize their growth strategies and achieve long-term success. What is Business Development? Business development refers to the activities and initiatives...
The State International Development Organizations (SIDO) holds an annual Best Practices and Training Forum, this year in Salt Lake City. Terra Global Solutions were one of the event sponsors and Global Sales Director Richard Whiteley was there to hear what the representatives of 45 states...
Terra Sales Solutions, founded in 2019 by CEO Ben Cosstick, was born from a vision to leverage his two decades of experience in international technology to assist small and mid-sized companies in expanding their reach. Initially focused on sales solutions, Terra has evolved in 2024...
Out in the real world, where competition is fierce and customer expectations are high, having the right tools to support your sales outreach can make all the difference. While numerous technologies and strategies exist to help sales professionals, two timeless tools remain at the heart...
Sales outreach is not just about sending messages; it’s about forging meaningful connections that lead to opportunities. At Terra Sales Solutions we think a lot about the “how and why” of sales. We spend a lot of our time connecting with potential customers, both for...
One of the key lessons for any business is that, regardless of how effective your sales team is in the field, the quality of the back-office support team is equally important to closing deals. Terra is fortunate to have begun working with a leading Sales...
The US technology sector is a global leader, driven by its pursuit of innovation. For tech companies, exporting presents a significant opportunity for growth, but finding your way through the complexities of international trade can be a hurdle, particularly for smaller businesses, without the resources...
One of the barriers to taking a business into new territories can be the costs associated with setting up new routes to market. What support is available depends on where your main business operates from. How an individual county or trading bloc approaches support for...
Most tech-based industries thrive on innovation and growth. As local markets mature expanding into new territories becomes the best way to generate the revenue growth that funds future innovation. But each local market has its own nuances of culture and business practice. You need to...
Over the last couple of months, we have been sharing the information we picked up from talking to our Founder Ben Cosstick and EMEA and LATAM Sales Director David Godwin. Talking about the extensive technical and engineering sales experience they both have there was an...